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Publishing & discoverability

6 articles grouped from the blog archive.

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The AI Content Problem Getting Worse in 2026 Is Not Just Slop

Publishing & discoverability

The AI Content Problem Getting Worse in 2026 Is Not Just Slop

2026-04-18 / 2 min / Jesus Iniesta

Low quality AI output is part of the problem, but the bigger publishing issue is incentives, volume, and interchangeable content built to farm attention.

The Metadata Mismatch That Makes Google Discover Ignore Otherwise Strong Content

Publishing & discoverability

The Metadata Mismatch That Makes Google Discover Ignore Otherwise Strong Content

2026-04-12 / 2 min / Jesus Iniesta

When title, H1, OG tags, dates, and image signals tell different stories, the Discover card becomes weaker than the article deserves.

The Google Discover Mistake Killing Good Articles Before They Ever Get a Chance

Publishing & discoverability

The Google Discover Mistake Killing Good Articles Before They Ever Get a Chance

2026-04-11 / 3 min / Jesus Iniesta

A lot of posts fail in Discover before ranking systems ever matter because the preview packaging is too weak to compete in a feed.

The Google Discover Title Pattern That Gets Clicks Without Crossing Into Clickbait

Publishing & discoverability

The Google Discover Title Pattern That Gets Clicks Without Crossing Into Clickbait

2026-04-10 / 3 min / Jesus Iniesta

The sweet spot is concrete curiosity: a title that creates a question while still telling the reader what the article is actually about.

Why Google Discover Keeps Ignoring Your Site: The 2026 Technical Playbook for Publishers Who Want Real Traffic

Publishing & discoverability

Why Google Discover Keeps Ignoring Your Site: The 2026 Technical Playbook for Publishers Who Want Real Traffic

2026-03-16 / 21 min / Jesus Iniesta

A practical, source backed guide to Google Discover SEO in 2026: what makes content eligible, which technical factors matter most, how editorial workflow affects Discover traffic, and what publishe...

AI Slop Is Eating the Internet: The 2026 Guide to Spotting It, Avoiding It, and Not Publishing It

Publishing & discoverability

AI Slop Is Eating the Internet: The 2026 Guide to Spotting It, Avoiding It, and Not Publishing It

2026-02-09 / 29 min / Jesus Iniesta

AI slop is low quality, mass produced AI content flooding search and social feeds. Learn what it is, why it is exploding now, and how to detect and avoid it.